PROJECT  A new infrastructure for the fashion industry based on circularity, total transparency, zero tolerance for waste and a generic belief in strong visions.

CASE

Streamateria is divided into three different divisions :

• the service

• the material

• the perspective

Our aim is to  implement time into fashion design by offering bespoke, compostable clothing with a controlled life span to be consumed without environmental guilt. Consumption made possible by designing transience – designed to die - as an added value right from the start.

TOOLS & SKILLS  Concept development, R&D, innovation,  media production, process design, product design, material design

 

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- How do we dress in a society where our clothes are consumed as fresh food?

THE SERVICE

Streamateria is a new infrastructure for the fashion industry based on circularity, total transparency, zero tolerance for waste and a generic belief in strong visions.'

 An intermediary platform that link renewable and sustainable materials with fashion brands across the world, offering an early opportunity to give a competitive advantage for designers and brands who support circular processes. A matchmaking platform where brands and designers can find the renewable material that suits their product and their specific requirements.

Then, in addition to offering a world of designed-to-die fashion to the end consumer, Streamateria acts as an intermediary connecting the brand's needs for renewable raw materials and circular processes with innovative material manufacturers and industry.

Streamateria is based on materials such as cellulose that are biodegradable and with similar or enhanced drape, printability, texture and design as of today. But the material will stay in a closed material loops, restricted by time.  Just like food. Design that you can experience over and over, but never own.

 

 

The Streamateria service is based on six basic design principles. Within these principles, there are unlimited possibilities to embrace the forces of consumption and create garments that stays intact for only an hour or that last for a hundred years.

The Streamateria infrastructure aims to set the standards for the whole production chain, from growing the resources, via designing and printing to destruction and closing the loop.

The bold ambition of the digital Streamateria service is to temporarily turn bits into atoms and for the first time ever a stream of physical objects.

THE STREAMATERIAL

Our very own, newly developed material that urge you to accept that quality can be the definition of an experience rather than a permanent state. By doing so, new values can be found. Values made possible by the temporary, or unstable state of the physical object.

  • The non woven - a  newly invented material solution that is designed to die from the beginning, that just become new raw material, no waste. A material with a potential of many different applications ranging from fashion garments to industrial disposables.
  • A completely compostable fabric based on a cellulose non woven from the paper mill strong enough to follow traditional patterns and to be stitched and support zippers. And very comfortable too according to the model!
  • • The mesh -  constructed with a 3D printed mesh of compostable, flexible filament the clothes can be shaped and draped in almost any fashion and personalized look you want. 
  • A tissue of foamed cellulose covers the mesh and completes the clothes. The design possibilities are almost unlimited. Either download  the design or create a new one. Color, shape, print and material is up to the designer and the end consumer. 
  • • The yarns - cellulose yarns treated with our agent. Smooth and strong with a touch of a synthetic handfeel and look although completely compostable full of nutrition for the eco system.

 

 

The Streamateria infrastructure aims to set the standards for the whole production chain, from growing the resources, via designing and printing to destruction and closing the loop.

Until present the manufacturing of the garments has been made without automatization. The manufacturing methods have been developed by the Streamateria crew in a specially designed laboratory. We have always had the perspective on quality as beeing an experience rather than a permanent state. New, temporary values have been revealed, making the vision of streamed, physical objects possible.

The automatization of the production chain is now about to begin.  

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THE PERSPECTIVE

Streamateria is not merely a new service – it is a new perspective. A perspective made possible through closed circuits for design, materials and waste as well as – and maybe most importantly - through a circular business model where waste no longer exists. It is just considered raw material for new resources.

By adding transience - design to die - to fashion design, Streamateria redefines consumption, quality,ownership and the relevance of fashion.

   Bits to atoms, explained in 90 seconds flat.

We link sustainable material with the fashion brands of the future, redefining the very definitions of consumption, quality, ownership, permanence, impermanence, life and death.

WE BELIVE IN VISIONS, NOT IN STATUS QUO.

Embrace the forces of consumption with a garment that stays intact for only an hour or design a piece that lasts for a hundred years. It´s up to you.  Just stick to  six basic rules.

The Manifest of Streamateria.

STREAMATERIA-MANIFEST
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- There is a Japanese say – mono no aware – that could be described as the sadness of things or the passing of time. When you look at a forest in autumn and feel lonely and sad for example. That is when you feel the passing of time.

Maybe we need to miss something to really appreciate it and in the end – appreciate life itself.

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– This is an art project. But then again, there is a very thin line between art and innovation.

Society is on the boundary between two prevailing paradigms, the fossil-based and renewable. We already have the technology and scientific knowledge we need to enter into the new paradigm, but we lack fundamental insight in how to use it. One can even argue that this is largely due to the difficulties we have when we try to use methods and processes developed in an earlier paradigm for developing behaviors and structures for an entirely new.

The cultural tools are therefore fundamental as they not only fulfill the function of intuitively graspable carriers of new insights, but also essential for the development of these new insights.

The transition to a future sustainable society becomes smoother if we learn how the boundaries between art and industry can be dissolved in order to meet the new challenges we face. We need to reevaluate the premise of our present society and its systems without condemning, limiting or even comparing it with the old habitual behavior and disciplines. Along with research and industry,  the artistic angle is therefor  fundamental  for the development of innovations in contemporary society. 
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For more information contact

CEO Erik Lindvall erik[at]guringo.com